A popular rapper with a disdain for the machinery of hip-hop fame is a dangerous assassin, and Pusha spends a good piece of his sophomore studio album King Push - Darkest Before Dawn: The Prelude pulling back the curtain on rap stardom to reveal it for smoke and mirrors.
A Nixonesque mass who quietly back (and buy) real” hip-hop (Kendrick Lamar, J Cole) rather than vacuous trap and radio rap (Kanye West, Drake). A logical extension of Pusha's My Name Is My Name sound, Darkest Before Dawn finds him doing what he does best: taking dark, ice cold coke beats and rapping his ass off over them.
A few come close, including Untouchable, M.F.T.R., and M.P.A., which bristle with chilly synths, threatening beats, and Pusha's prowess as a lyrical leap-frogger — often jumping from drug dealers to luxury items to sports icons to undeserving celebrities in less than 30 seconds.
A consistent contributor to the recent success of the EQT franchise, Pusha T collaborates with adidas Originals to launch the limited-edition ‘KING PUSH' EQT grayscale introducing an iconic 90s silo to a new generation of sneaker enthusiasts. 3 4
In April 2013, in an interview with AskMen ; Pusha T revealed that after the release of his debut album, he would be finishing the work on his second album, titled King Push. 2013's My Name Is My Name, his debut solo effort, hardly wasted any time on the digital shelves before being argued as one of the most impressive releases of the year.